This is a souvenir programme from 1938 – the year Ruby Theatre was opened. What’s so special about the Ruby Theatre? Well besides being built by Lau Ek Ching, it was also known as Ipoh’s Ultra Modern Talkie Palace! What’s a ‘talkie’ ? A film with sound, of course 😉
As Wikipedia states: “The primary steps in the commercialization of sound cinema were taken in the mid- to late 1920s. At first, the sound films which included synchronized dialogue, known as “talking pictures”, or “talkies”, were exclusively shorts. The earliest feature-length movies with recorded sound included only music and effects. The first feature film originally presented as a talkie was The Jazz Singer, released in October 1927. A major hit, it was made with Vitaphone, which was at the time the leading brand of sound-on-disc technology. Sound-on-film, however, would soon become the standard for talking pictures. By the early 1930s, the talkies were a global phenomenon….“
Talkies aside, do you remember when films shifted from black-and-white to colour? And for the (even) younger folks, do you remember when Computer Generated Imagery (CGI) was first used in films?